London-based label Ostwald Helgason by design duo Susanne Ostwald and Ingvar Helgason, is one of my favourite new discoveries. Their S/S 2010 collection is drenched in a beautiful array of prints shaped into sharp silhouettes that hug the body in all the right ways. While, the collection is on-trend there is still a strong point-of-view that's decidedly theirs. Fun and flirty without being girly, with plenty of pieces that translate well off the runway. Just the kind of collection I can see myself rocking. Visit, explore, and support this emerging brand of goodness.
Fotos Courtesy of Ostwald Helgason | Photographer Alastair Strong











